Skip to main content

Sports & Sponsorship

Measure sponsor logo exposure on your feeds.

Track enrolled sponsor logos on the TV and sport channels you monitor. Report occurrences and duration by brand.

Sponsor value in sport is still negotiated on estimated impressions while rights holders need defensible on-screen duration.

Alogfy Vision follows enrolled sponsor assets through the match: logo time by feed, board and overlay detection, and exportable evidence for renewal conversations.

Why this product

Measurement from the broadcast feed you already monitor — exposure tied to detections, not post-hoc estimates alone.

What teams struggle with

  • Exposure estimates nobody trusts

    Renewals stall when sponsor reports rely on manual spot checks or generic audience multipliers.

  • Multi-feed complexity

    Same match, different feeds — exposure must be measured per output, not assumed once.

  • Slow post-match reporting

    Commercial teams wait days for an analyst to cut highlights.

Built for

  • Clubs and leagues
  • Rights holders and broadcasters
  • Brand sponsors and agencies
  • Sports marketing consultancies

What you enroll

  • Sponsor logos and board creative
  • Kit and overlay reference images
  • Audio sponsor tags where relevant
  • Match / feed schedule windows

What you get

  • Logo exposure by sponsor (hits / seconds when available)
  • Aggregation on monitored feeds
  • Evidence frames for rights reviews
  • Detections CSV export

Platform capabilities

  • Vision-first logo tracking

  • Exposure duration estimates

  • Frame evidence on detections

  • Brand-level dashboards

How it works for this vertical

  1. 01

    Monitor

    Activate channels from the directory or bring your own stream.

  2. 02

    Identify

    Enroll the catalog assets this lens needs — audio, visual or voice.

  3. 03

    Prove

    Every detection keeps a timestamped evidence record you can share.

  4. 04

    Understand

    Campaigns, dashboards and exports speak your buyer’s language.

Evidence on every detection

Each appearance is an event — channel, time, duration, confidence and a clip or frame you can open, download or attach to a report. Not a monthly aggregate you cannot defend.

Engines included in this product

The same platform. Monitor · Identify · Prove · Understand.

  • Alogfy Vision

All vertical lenses

Each vertical is a product. Activate only what your organisation licensed. Same capture, same proof.

Media & Rights Intelligence

See what is actually being broadcast.

Alogfy brings the channels. You bring the catalog or campaigns — and we show the detections and the evidence behind them.