Media Intelligence
Monitoring produces data. Intelligence is what you can act on.
Media intelligence is the layer that sits over detection: identification, matching against your catalog or campaigns, evidence, analytics and export. It is what turns a stream of detections into something a rights, finance or marketing team can use.
How the intelligence layer works
From raw media to action.
A detection only matters after it is identified, matched and written into a record someone can act on.
- 01
Raw media
Continuous capture of the radio, TV and digital channels in scope.
- 02
Detection
Content of interest is located in the stream and timestamped.
- 03
Identification
The detection is resolved to a work, a recording, an advert or a brand.
- 04
Catalog & brand matching
Identified content is matched against your catalog, rights data or campaigns.
- 05
Evidence
Each match is written to a traceable record with its supporting detail.
- 06
Analytics
Records aggregate into exposure, usage and reconciliation views.
- 07
Action
Your team exports what it needs — reports, evidence packs or API data — and decides what to do.
The platform
One platform. Multiple intelligence layers.
The same monitoring layer serves two verticals. Music and rights is where we started; advertising and brand exposure runs on the same detections, the same evidence and the same audit trail.
Music & Rights
Monitor music usage, identify works and recordings, match catalogs and create auditable execution records.
- Identification by ISRC, ISWC and catalog metadata
- Broadcast and airplay detection with usage history
- Reconciliation against available royalty reporting
Advertising & Brands
Detect advertisements, brands, logos, artwork, people and sponsors across monitored media.
- Advertisement and commercial detection
- Brand, logo, person and sponsor exposure by channel and market
- Duration, frequency and campaign-level measurement
Media Intelligence
Transform detections into searchable data, evidence, analytics and actionable insight.
- Timestamped, searchable detection history
- Traceable evidence and audit trails
- Cross-media analytics and export
Capabilities
Media intelligence capabilities
What the platform delivers: identification, proof, and the reports your team already uses.
- Timestamped detectionsIncluded
- Evidence recordsIncluded
- Searchable detection historyIncluded
- Audit trailsIncluded
- Cross-media analyticsIncluded
- Reports and exportsIncluded
- API accessIncluded
Coverage is what you contract
Media & Rights Intelligence
See what is actually being broadcast.
Alogfy brings the channels. You bring the catalog or campaigns — and we show the detections and the evidence behind them.